Web and mobile presence for SME

Consider this fact: There are 18,000 pearl dealers in Hyderabad. But, only 3 are present in web searches. Given the fact that there are 125M internet users and 70M mobile internet users in India, there is a missed opportunity for these businesses.

1. Users: According to eMarketer reports, emerging economies saw 88% growth in internet user. There are 70M mobile internet users, which represents 60% of total internet users. In 2015, these figures will be 300M and 180M respectively. These users are moving their times from other media like TV and newspaper to mobile and internet now constituting 30% of their media consumption on an average.
2. eCommerce opportunity of India will be 40B representing 6x growth over current numbers. 80% of eCommerce is projected to be travel. While, only 1/10 of total online users buy online, it will jump to 1/3 in 2015.
3. Habits: On internet, a user has 7hr purchase decision time, which is only 1hr on mobiles for categories like restaurant etc.
4. With growth rate of 463% between Q1, 2011 and Q1, 2012, India is among the world’s fastest growing countries in terms of mobile app sessions. Also, with increasing smartphone adoption (smartphones are expected to be ~15% of total mobile device sales in 2012, doubling from 2011), India is emerging as a potential target market for mobile apps.

Today there are almost 2 billion Internet users worldwide. In 2000, there were 361 million worldwide. But go back even farther in time and you’ll find out that back in 1995, the Internet had a worldwide user base of less than 40 million.

For perspective:

• The Internet user base of today is 50 times larger than it was in 1995.
• Facebook today is 15 times larger than the entire Internet was in 1995.

Some businesses enabled by internet to compete with big businesses having big marketing budget.

1. Dollar Shave Club started in Jan 2011. It raised $9.8 million in Oct 2012for international expansion. A true internet company ready to disrupt gillettes and Bics Here’s the video:
2. Red Tomato Pizza has come up with VIP Fridge Magnet to revolutionize home delivery of pizza. When hunger strikes, Red Tomato Pizza to rescue.
3. Beatlabs
4. Kissflow

Some cool Google products are:

1. Google Business Photo – Philips Light Studio, Hyderabad has piloted this.
2. Apps in Google Hangout – e.g. Cacoo lets you share diagrams.
3. Google+ Events leaves any event site to dust with part mode picture sharing letting attendees post and share pictures seamlessly.
4. OCR and image search is baked into Google Drive.

SAP, Database, ERP et al

Keynote

Asian paint case study – 5k employees, 30k shops. Android platform. ERP platform.

Successfactors – As big and as old a SAAS company as Salesforce. 15m users. 3500 customers >10 yrs in cloud.

Indus SAP user group – Manish Choksi, CIO Asian Paints Ltd. is the chairman. SIG on BI, industry auto, pharma launching soon, platform. Partner summit.

Steve Lucas – Executive VP & GM, DB & Technology. sap.com/rds Rapid deployment Service improves time for SAP deployment.

Paradigm shift: 85B apps in 2016. 8B population. Big data, real time, predictive. 7.5 ZB 90% video.

SAP visual intelligence has been inspired by Tablaeu in an open admission by Steve. Explore it on microsite.

Social mobile panel

Niraj Athalye. Neelam Dhawan (HP)

Sentiment analysis, intention. Asian Painting will help consumer find the right painting contractor with the help of friends. People as media – socialcasting. Personalization of software.

Analytics

Decision revolution – inform, align, adapt.

BI, EPM, GRC

• Query & reporting
• Dashboards
• Data Discovery
• Predictive analysis

3d model from right hemisphere acquisition integrated into analytics. @atul_sap

Ashok leyland

Venkatesh. Building information culture by leveraging BI. Sap ECC, dealer business management. SAP is used in all joint ventures for collaboration and monitoring as well. Business analytics is a subset of BI. SIAM competitive data, and Commodity price of steel, benchmark. Business insights. IT maturity: supplier, enabled, IT led organization. Hubble telescope into business operations and performance.

Information maturity path 

1. Data analysis
2. Information
3. Performance
4. Predictive

BA maturity

Data mashup

Access control

BI obesity

VmWare

Infrastructure efficiency, simpler management,  built-in availability, greater agility

NIC HBA teaming

Smartphone growth and LBS opportunities in India

Introduction

Mobile Local Search is experiencing unprecedented growth in India and is poised for increased adoption in the years to come.

Globally, there 6B mobile subscribers. 1B out of which are smartphone users. We are seeing a proliferation of mobile apps. 80B apps were downloaded in year 2011. GPS is standard (97%). This is Fuelling demand for LBS technology and application. It is bringing about  a paradigm shift. There is a greater demand than ever for serving relevant info based on location, be it biz listing, restaurants, reviews, events and what not. We are using mobile to shop, not just search for listings. 3 utmost important things with regard to LBS (Location Based Services) are performance, privacy and relevance.

1. What performance means is to provide intuitive, fluid, and quick experience. Speed (3G, 4G) is increasing for mobile internet. 45% population is covered by 3G network. 150 countries have 3G adoption. Wifi is another ways of connecting. These high speeds enable dynamic and rich content to be delivered to mobiles. Still there are substantial users on Edge or 2G.
2. Privacy – A user must be cognizant that they share location and what they want in return. There are operators, who misuse client’s location by flooding them with spam. An LBS needs to be very transparent with how they are using client data.
3. Relevancy – Accurate. Evolve, constantly navigate. Easy to navigate on smartphone device. minimize time and cost. Contextual relevance – time of day. Search queries. Time of day, day of week, holiday. LBS now needs to go specific. Instead of just searching for restaurants, a user could be searching for pizza place. Getting recommendation for diff venue.

Poynt Overview

Poynt started in June 2008 as a Blackberry app in North America. It has rich listing and actions – Reserve a table, add to calendar, saving on smartphone for future reference. Local theatre, watch trailer. Actionable search experience. It continues to evolve based on billions of interactions. It is pushing itself into Ad publishing space. It is present in 9 countries with India being latest launch. It has following ways of doing location detection – wifi hotspots, cell tower, triangulation, are used first while activating GPS.
China is going to be their next geography. Cost and effort to enter new market can be taxing. Carrier, OEM, users, marketing, monetization need to be put in place, so Poynt has been using a partner to enter a new geography. In India, it found right partner in Timescity. It established relationship with OEMs like Blackberry, Samsung, Nokia, Apple. It brought global experiences and learning during launch in EU, adoption to the table. India is culturally different. Gave a leg up on competition. Globally, Poynt has 15M users, 70% of which come from North America. India is also doing significant growth rate. User retention (> 80%) in India is standing out. Nokia Lumia 700-800 devices have it preloaded in India. 85% users come from such preloaded phones. Average retention of rest of geographies is 60-70%. with the result that other OEMs are showing  interest. Samsung will pre-load timesPoynt soon.

Smartphone Market in India

Currently there are 20M smartphones in India and growing at 100% rate. In first quarter of 2012, 2.5 M smartphones were sold out of a total 50.2 M. 6M smartphones were shipped in 2010. That figure grew to 12M in 2011. Mobile internet has a high uptake in emerging market like India. According to Google MD, Rajan Anandan, 40% of Google search queries in India come from mobile, which is higher than US (14%), UK (6%) and Russia(11%).
Usage Pattern:

Behavior of 15-24 will not change, so when they hit 31+, internet use will become higher for that age group as well in 5-8 years. Source of data – Industry sources and reports. Newspaper articles.
Challenges:
Network capabilities, smartphone adoption, relationship with OEM’s are current barriers to quicker uptake of LBS apps.

iPhone Apps Stats For India

1. A total of 103.29 Million iPhone apps were downloaded in India.
2. 12.92 million iPhone app downloads in India in August 2011.
3. Of the 12.92 million, 11.74mn were Free Apps and 1.18 million were paid.
4. 20,493 new iPhone apps in India in August 2011.
5. Downloads of iPhone apps with in-app purchase in India in August 2011 stood at 4.23M (32.77% of all downloads).

LBS app showcase: timesPoynt

Best of breed Data needs to meets LBS technology for the growth of LBS app. Restaurants, nightclubs, bars, events, movies and more categories need to be served. More content to make it useful to users. As a brand advertiser, how do you get involved? Banner. Dynamic and rich is challenging on 2G/Edge. Getting eyeballs, adoption is first priority. monetization will come later. What do you see it going in 1 year? Android platform growth has been phenomenal. We have barely scratched surface. Poynt is device-agnostic. So, it sees device differences in different geographies. Their main competitors are Google generic search among others. Actionable, transactionable and Hyperlocal search is the new frontier. Sometimes, demographic assumption can be made on the basis of phone. Blackberry vs iPhone user. Jaguar case study. Blackberry is communication device, not video. While iPhone is also a good video consumption device. Keeping these in mind can help to get high CTR and ROI.

2011 in review

The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog.

Here’s an excerpt:

A New York City subway train holds 1,200 people. This blog was viewed about 4,300 times in 2011. If it were a NYC subway train, it would take about 4 trips to carry that many people.

Click here to see the complete report.

Social media for doctors

I was privileged to be a faculty for social media marketing, blogging for doctors at Maharashtra University of Health Sciences. There were 25 doctors, who were present there as part of CME (continuing medical education). They earned 4 points out of it. Medical informatics is green-field space in India and a lot of development will take place in near future. I enjoyed talking about blogging, wiki, Facebook marketing, Twitter and Health 2.0 with wonderful participants. Looking forward to interact with all of you at:

• http://www.facebook.com/prasoonk
• http://twitter.com/prasoonk
• http://www.linkedin.com/in/prasoonk
• http://www.slideshare.net/prasoonk

The king of restaurant menus – Zomato

  is the destination for foodies in metro for not just for food ordering/take-out, but we also browse the site before heading to a restaurant. We come to know approximate cost of our outing!

The following 3 features, I love are:

1. Availability of menus for all restaurants, I go to – As I mentioned above, other competing sites don’t have menus always available.
2. Ability to share my favorite restaurant lists, e.g. Been There by Prasoon Jha.
3. I as a user of the site should be able to add a restaurant, not just the restaurant owner.

3 features, which I dislike or new enhancements, I’d like to see are:

1.  When I search restaurants in a particular locality, say Malad(W), I’d want to see them on a map.
2. Another feature,I’d want is private lists, which I can share only with my friends.
3. I’d also like an ability to follow food editors or a favorite foodie in my neighborhood.

So, that completes an entry from Prasoon Kumar or Prasoon Jha for the Zomato feedback contest. I think it is a nice usecase for social media participation and crowd-sourcing product ideas!

If a company participates in social media, it should be ready for good as well bad comments

I am doing a case study on the participation of Avaya in social media. Here is the summary of presence in various
business and social networking sites:

Network	Avaya Employees	Groups
LinkedIn	>500	38
Facebook	>500	40
MySpace	The only Avaya references are to Avaya as a name.  I was unable to find a way to enter or search for company name, and searching for a ‘*@avaya.com’ or just ‘avaya.com’ as an email address didn’t work	I was unable to identify any Avaya-related groups on MySpace
Plaxo	You can only search for people to whom you are already connected	6

 

Let’s analyze them one-by-one. If we go to Linkedin, we will find the groups relating to Avaya products,
Avaya employees, and Devconnect:

Group Name	Description	Owner	Members
Avaya Alumni Network	Worldwide network of Avaya employees, past and present. • Get in touch with old colleagues! • Accelerate your career/business through members of the Avaya Alumni Network. Please ensure Avaya is in your LinkedIn profile before joining.	Rajeev Kalavar	1,650
AVAYA CONNECTIONS	This group is designed to bring former and current Avaya employees together to share ideas and opportunities.	Andrew Meringoff	1,357
Avaya Professionals	All about Avaya, for Avaya professionals to meet and get in touch to share knowledge. Recruiters not allowed in this group!	Cas Blokker	999
Telecom IP consultants group	The telecom IP consultants group is a team of network and project managers’ consultants, working with multiple Service providers and corporate customers. The objective of the group is to exchange the contracting prospects world wide on the following field: Junipers, Cisco, Nortel, Avaya, etc.	Amin Amor	386
Avaya DevConnect	Member of the Avaya DevConnect Developer & Partner Program	Jon Alperin	264
Ex-Lucent Alumni	A networking group for former Lucent Technologies Employees worldwide that are active in telecommunications industry including former/current Lucent, Bell Labs, Avaya, Agere and current Alcatel-Lucent professionals.	Patrick Duncan	242
Call Center Technologies Brewery	The Group Focuses on Call Center Technologies Platforms like Cisco IPCC, Dialogic, Asterisk and Avaya. Also Consultancy and outsourcing is focused upon.	Asif Khan	206
IVR and CTI for CRM	This group is for networking, discussions and job postings around IVR, CTI for Genesys and Avaya	Chirag Shah	172
Avaya Engineers	This is a group for sharing anything concerning Avaya.	Jesper Dahl	133
UDN, an Avaya DevConnect program	This group is for software developers who are members of UDN, an Avaya DevConnect program focused on development of advanced communications applications	Jon Alperin	96
Avaya Employees and Users	This is a group for Avaya employees, Avaya Business Partners and Avaya users, used to share connections, experience and information.	David Glumac	93
Avaya Telecoms Forum	For IT professionals involved in the telecoms field using Avaya technology e.g. IP Telephony, SIP, business services, Multi-media channels, call routing, unified messaging.	Andrew Evans	78
Avaya Associates	Group dedicated to Avaya Professionals with skills / interests in all of the Avaya porfolio or products – INDeX to Definity, IP Office or Network Alchemy to Media Server / Communications Manager (8300, 8500, 8700), AIC, IQ, CMS, Modular Messaging & Diallers, Multivantage etc….	Greg Tatton	68
AVAYA Network	Avaya is a global leader in communication systems, applications, and services. Learn about where we’ve been, where we’re headed, and the leaders that are getting us there.	Ranjit Patel	60
Contact Center Architects	Join today Contact Center Architect Group! http://contactcenterarchitects.com It is a Professional Group of Qualified Contact Center Architect who is having exposure & expertise of Contact Center Technologies across the platform like Aspect, Genesys, AVAYA, Nortel, CosmoCom, ININ etc.	Ranjit Patel	56
Avaya Solution & Interoperability Test Lab (SIL) Alumni	Where current and former members of the Avaya Solution & Interoperability Test Lab (SIL) under Skip Hubner and DevConnect Test Lab stay in touch	Samy Cheng-Robles	49
Tata Telecom Alumni	This is a worldwide group of all ex-Tata Telecom employees, who share common bonding, trust and comraderie despite our diverse backgrounds. All ex-employees of Tata Telecom (now Avaya) will be considered for membership.	Parag Kasture	45
IVR Engineer	This group is all about IVR Engineer.Cisco, Juniper, Huawei, Checkpoint, Nortel, Alcatel-Lucent, Ericsson, Marconi, ADVA, Ciena, Fujitsu, Avaya, Intervoice.If you are an Engineer with experience in any of the above, join this group.Your membership may be subject to the approval of the group manager.	Balram singh	43
Unified Communication Forum-Avaya,Cisco,Mitel,Nortel	Enter a brief description of your group and its purpose, i.e., “This is a group for User Experience Design professionals to expand our network of people and ideas.”	Sanjay Ramdhonee	41
Greater Philadelphia Avaya Users Group	GPAUG is a group for individuals who use or manage Avaya communication technologies. The group hosts bi-weekly meeting and has provided discounted and free Avaya training classes. Members in the group also assist each other with technology questions. Serving, Pennsylvania, New Jersey and Delaware.	Val B	32
Avaya Specialists	Dedicated Group for Avaya Technical Specialists based in the UK to connect to old colleagues, network or even get technical advise. The group is designed for experienced Avaya Specialists and accredited Engineers – ACA, ACS and/or ACE’s.	Ross Mitchell (ross_mit@hotmail.com)	29
Avaya Alumni	Where ex-Avayans stay in touch.	Sukij Yongpiyakul	27
Avaya Select	Enter a brief description of your group and its purpose, i.e., “This is a group for User Experience Design professionals to expand our network of people and ideas.”	Sanjay Ramdhonee	26
Avaya	A group for former employees, current employees and vendors/agencies that have worked with Avaya	Jeff Fall	12
Avaya GSD	Group of people supporting Avaya products.	Abhishek Gupta	11
Avaya Employees	This group is designed to network all current Avaya employees around the globe. Feel free to Join and netowrk with your colleagues ..!	Sateesh Karra	10
Avaya Certified Associates	Anyone who is Avaya Certified is encouraged to join this new group. Focused on bringing together anyone working or associated with the networking field.	Peter Valencia	9
AVAYA Business Partner Professionals	Enter a brief description of your group and its purpose, i.e., “This is a group for User Experience Design professionals to expand our network of people and ideas.”	Jeff Stewart	9
Associated Communication Consultants, Inc. – ACCI	ACCI’s mission is to achieve the results necessary to meet our client’s computer, data and telecommunications goals while realizing the highest productivity and rate of return on their investment. Consultation, acquisition of equipment &material. NEC, Microsoft, Avaya, Nortel, Cisco/Linksys	David Stroh	8
Mid-West Avaya Advocates	This group is a non manufacturer sanctioned group dedicated to being an open forum for discussion, praise, venting, and/or just the exchange of ideas between Avaya Business Partners, Avaya Users, and potential users evaulating Avaya as an option for their Business Communications strategy.	Jason Boni, ACA	7
Were you with me in Tata Telecom	This group is to bring together the prople who have worked in Tata Telecom and who are now continuing with Avaya Global Connect, India	Vijay Raghavan	7
AVAYA HOWTO	This group is created to share knowledge about AVAYA equipments, send new job opportunities, and more….	Juan Francisco Cardoza Mancilla Jr.	5
Sencit	Sencit is a group for user experienced Telecom professionals who are employed by Sencit (Sencit Brussels, Sencit Antwerp, Sencit Liège, Sencit Enterprise, the Sencit companies in The Netherlands) or are related to it’s partners (Toptel, Plantronics, Toledo, Go Telecom, Avaya, Alcatel-Lucent,…).	Roel Vandenbroucke	5
AVAYA DK User Group	Professional User Group for AVAYA users in Scandinavia	Nicholas Hansen	2
Avaya GSD Argentina	Avaya Global Services Delivery members from Argentina.	Daniel Chrabolowsky	2
Central PA Alliance of Avaya Users (CPAAU)	Professional group of Avaya Users (customers) in the Central PA area to exchange ideas and to network.	Karen Peiffer	2
Avaya GlobalConnect Karamchari	Avaya GlobalConnect is India’s leading provider of intelligent communications solutions, systems and services focused on meeting the needs of organizations large to small.	Madhur Seth	1
Avaya Colleagues	Enter a brief description of your group and its purpose, i.e., “This is a group for User Experience Design professionals to expand our network of people and ideas.”	Mohamed Ashiq	1

 

If we head over to Facebook, we
will find it everywhere. In fact, Avaya is making a great push for connecting Facebook profile with CRM.

Facebook Groups related to Avaya
Group Name	Network	Size	Type	New
AVAYA – GSD Argentina	Avaya	11 members	Just for Fun – Totally Pointless
AVAYA		365 members	Organizations - Professional Organizations	9 More Members
Avaya Employees		145 members	Business – Companies
Avaya DevConnect		112 members	Business – Companies
Dude I Hate Avaya		111 members	Common Interest – Beliefs & Causes	3 More Members
We love Avaya		53 members	Business – General	3 More Members, 1 Wall Post
ODA A LA AVAYA		29 members	Common Interest – Friends	1 More Member
Avaya IP Office		24 members	Business – General
Avaya Canada		21 members	Business – Employment & Work
Avaya GlobalConnect Employees		17 members	Common Interest - Activities
INDIOS AVAYA		14 members	Sports & Recreation - General Sports
Avaya Egypt		13 members	Business – Companies
Facebook Avaya		13 members	Organizations - Professional Organizations
DOWN WITH AVAYA!!		4 members	Just for Fun – Totally Random
Avaya EMEA		3 members	Business – Companies
Avaya Gold Business Partner Requires – Business Development Executive		1 member	Business – Employment & Work
Nortel BCM vs Avaya IP Office		2 members	Internet & Technology - General
Avaya Platinum Partner		3 members	Business – General
AVAYA		1 member	Business – Employment & Work
Avaya Belgium		11 members	Organizations - Professional Organizations
albatross		481 members	Music – Rock	1 More Member, 1 Board Topic
Centennial College–HP Science and Technology Center Students		405 members	Student Groups – General	1 Fewer Member
SIP Protocol		159 members	Internet & Technology - Languages & Formats	3 More Members, 1 Wall Post
Atento Venezuela		122 members	Common Interest – Friends
Agence ChoYou		65 members	Business – Marketing & Advertising	1 Fewer Member
APAC Underground!		79 members	Common Interest – Friends
Hold Fox News Accountable		33 members	Common Interest – Beliefs & Causes
proCSG		21 members	Business – Companies
Want to work in an IT/Telecoms company in Surrey?		17 members	Business – Employment & Work
Future Technology		12 members	Business – Employment & Work
Nissi Media		7 members	Business – Employment & Work
Elect Robert Carr for Council Willoughby Ward 4		6 members	Organizations – Political Organizations
Modular Messaging		3 members	Business – Companies
Artelco		4 members	Internet & Technology - General
SOTEL SYSTEMS		3 members	Business – General
???VoIP, Ecsino=Skype+Cisco		3 members	Business – General
SoftPhone - Sistemas de Call Center Gratuito		2 members	Internet & Technology - Computers & Hardware
URGE		1 member	Business – Companies
Para que vuelva el plantronick y tengamos mute!!		16 members	Common Interest - Activities	1 More Member
Old Timer’s Soccer		8 members	Sports & Recreation - Recreational Sports	1 More Member

 

Plaxo, which is now a part of
Comcast, one of Avaya’s customers of Avaya Aura has healthy presence of Avaya
as well.

Plaxo  Groups related to Avaya
Name	Size	URL	Description	Tags
Avaya CTI	78 members	http://avayacti.plaxogroups.com	All about Avaya and CTI (AIC, TSAPI, CCE, …) No recruiters!	Avaya, AIC, CTI, VOIP, CCE, Telecom, Contact center, Call Center, Voice Portal, IVR, Telecom, Voice, Email, blending, Switch, @Voice
Avaya Inc. Brasil	62 members	http://avayanos.plaxogroups.com	Grupo de profissionais Avaya no Brasil.	PBX, Lucent, Avaya, Call Center, CTI, IQ, CIE, IVR, CMS, S8700, S8300, S8500, G350, G700, G650, IA770, Audix, VoIP, SIP, CM, Comunication Manager, DAC, ACD, Solaris, Linux, DADS, Dev Connect, ASA, Softphone, ipPhone, R2, ISDN, CDR, Dialog Designer, EPW, Distributed Off
Avaya UC Champions Team	5 members	http://avayaucchampions.plaxogroups.com	This is the community group for the virtual team of champions focusing around the topic of Unified Communications applications.	uc, unified communications, avaya, cti, collaboration, fmc
Avaya	3 members	http://avaya.plaxogroups.com	Avaya users and engineers
CRM Specialist Group	10 members	http://crmspecialist.plaxogroups.com	To join all people who works with CRM technologies.	CRM, CTI, Siebel, Genesys, Avaya
Contact Center Management	50 members	http://ccma.plaxogroups.com	This group contains Contact Center Managers. English language please	Contact Center, Call Center, CCMA, Management, Customer Support, Direct Sell, Cross-Sell, Avaya, Siemens, Alcatel, Lucent, Nortel, Cisco

 

 

 

Experiencing HealthcampMD via UStream

HealthCampMd09 is going on right now in Maryland, but I am a part of it via UStream! Mark Scrimshire started with the keynote. He sets down the rules of the game – conversation, contribution and collaboration.

Mark kicking off HealthCampMd09

Now, Mark covers the healthcamp in this ppt.

Health Camp Foundation

View more PDF documents from Mark Scrimshire.

Next is ppt from the sponsor of the event.

Case Study: How Social Media Can Improve Communication & Collaboration During A Public Health Crisis

View more OpenOffice presentations from Joel Selzer.

Facebook is down at 1:03PM IST

[Update: Facebook Architecture links added]

1. Quora link on Facebook architecture
2. Facebook‘s Github page – Hiphop PHP to C++ compiler, memcached, cassandra
3. Facebook Opensource – Apache Hive,
4. Facebook Engineering FB page

Facebook website is down image

Yes, it is true. Facebook, which if considered a country is the 7th most populous one, is down. The following message appears on the site:

Sorry, an error has occurred.

We’re working on getting this fixed as soon as we can.

Last time, there was an outage on July 2007 for 1 and 1/2 hours. Last week, there were a lot of phishing attacks, like Areps.at.